Friday, October 18, 2019

International Human Rights Essay Example | Topics and Well Written Essays - 2500 words

International Human Rights - Essay Example Responsible social behavior could have minimized the scale of the recession; businesses have to learn that maybe, the only thing that is important is the bottom line, that there is an interconnectivity with other factors within and beyond the business environments (Amnesty International, 2008). International co-operations have been accused of gross human rights abuse when they are established abroad more so in third world countries where poverty levels are high. This is because poverty drives workers in these countries to work extremely long hours for minimal wages under deplorable working conditions. This is exploitation at its worst and the governments tend to turn a blind eye because they benefit from the presence of such companies (Amnesty International, 2008). A group that has fallen prey often times to exploitation by corporations are illegal migrants and refugees. Rooted from their own homes in foreign lands where they cannot rely on the government for assistance, these are a vulnerable group. Their only target is survival and since most live in abject poverty, they are willing to work for extremely low wages just to help them get by. This is most unfortunate because migrant populations do contribute to the economies of the countries where they are hosted. Hence, equal working rights for migrants and fighting other discriminations of migrants should be made a priority (UNOG, 2008)2. Another challenge to upholding human rights where transnational corporations and other business enterprises are concerned is the dire poverty mostly inexperienced in third world countries where poverty drives people to accept any kind of work. It is known that multinational corporations that are involved in labor intensive industries choose to do locate their factories where wages are much lower for unskilled workers. Furthermore, those living in countries where there is extreme poverty also do without basic human rights

Thursday, October 17, 2019

History of Cities and their Architecture Essay Example | Topics and Well Written Essays - 2500 words

History of Cities and their Architecture - Essay Example Philip Johnson developed one of the chairs for his collection. Mies van der Rohe designed Barcelona Pavilion, which was developed from German Pavilion, during international exposition that was in Barcelona Spain. It was constructed with the aim of demonstrating modern movement of architecture of the world (Curtis, 2008). The building was originally named a Germany pavilion, as it was the expression of Germany after the First World War to indicate the culture of the country that is still rooted in the classical history. The pavilion was built with an aim of hosting King Alphonso XIII of Spain and officials from Germany during the time of exposition (Curtis, 2008). As compared to other buildings at the exposition, Mies understood that work he did as just a building and he did not aim in housing art or any sculpture. The building was just designed to place tranquility and escape from exposition, which was then to transform the pavilion into an inhabitable statue. By raising the pavilion on a plinth in conjunction with the narrow profile of the site, the Barcelona Pavilion has a low horizontal orientation that is accentuated by the low flat roof that appears to float over both the interior as well as the exterior. The furniture of the building also exhibits the duality of modernism and classicism. The now iconic Barcelona chair and ottoman were designed specifically for the Barcelona Pavilion. The Barcelona building served as a reception place for the King and Queen of Spain. After the exhibition in which the pavilion intended was closed, the resembling of the pavilion was in 1930. As time went, the pavilion became a key point not only to Mies but also to other architectures that operated in the 20th century. In 1980, there was setting of project by Oriol Bohigas who was the head of planning department to ensure that there was

Exclusive interview with E. H. Sutherland Essay Example | Topics and Well Written Essays - 750 words

Exclusive interview with E. H. Sutherland - Essay Example The theory also had a structural element positing that conflict and social disorganization are the underlying causes of crime because they determine the patterns of people associated with. This latter element was dropped when the fourth edition was published in 1947. But he remained convinced that social class was a relevant factor, coining the phrase white-collar criminal in a speech to the American Sociological Association on December 27, 1939. In his 1949 monograph White-Collar Crime he defined a white-collar crime as approximately as a crime committed by a person of respectability and high social status in the course of his occupation. Sutherland's Response. Criminology is a fascinating field and because of my curious nature and natural passion for intrigue. I joined this profession and as you are already aware that the distinctive feature of criminology since the 1930s has been the dominance of sociology among the various disciplines studying crime and criminal justice. My humble contributions to the sociology of crime and delinquency came from his teaching, scholarship, and involvement in criminal justice policy and this field has helped me to pioneer, innovate and provide significant contributions to the study of organized crime, prisons, and criminological theory. I have also made central and lasting contributions to the sociology of criminal law and white collar crime and my ideas in each of these areas are reviewed to produce a portrait or profile of what he added to criminology, to remind those who know it already and also to those who have no knowledge about this field. Q2 Being an expert criminologist do you think that money and greed are the reasons w

Wednesday, October 16, 2019

History of Cities and their Architecture Essay Example | Topics and Well Written Essays - 2500 words

History of Cities and their Architecture - Essay Example Philip Johnson developed one of the chairs for his collection. Mies van der Rohe designed Barcelona Pavilion, which was developed from German Pavilion, during international exposition that was in Barcelona Spain. It was constructed with the aim of demonstrating modern movement of architecture of the world (Curtis, 2008). The building was originally named a Germany pavilion, as it was the expression of Germany after the First World War to indicate the culture of the country that is still rooted in the classical history. The pavilion was built with an aim of hosting King Alphonso XIII of Spain and officials from Germany during the time of exposition (Curtis, 2008). As compared to other buildings at the exposition, Mies understood that work he did as just a building and he did not aim in housing art or any sculpture. The building was just designed to place tranquility and escape from exposition, which was then to transform the pavilion into an inhabitable statue. By raising the pavilion on a plinth in conjunction with the narrow profile of the site, the Barcelona Pavilion has a low horizontal orientation that is accentuated by the low flat roof that appears to float over both the interior as well as the exterior. The furniture of the building also exhibits the duality of modernism and classicism. The now iconic Barcelona chair and ottoman were designed specifically for the Barcelona Pavilion. The Barcelona building served as a reception place for the King and Queen of Spain. After the exhibition in which the pavilion intended was closed, the resembling of the pavilion was in 1930. As time went, the pavilion became a key point not only to Mies but also to other architectures that operated in the 20th century. In 1980, there was setting of project by Oriol Bohigas who was the head of planning department to ensure that there was

Tuesday, October 15, 2019

Economic Development Essay Example | Topics and Well Written Essays - 750 words - 2

Economic Development - Essay Example He challenges traditional economic theories to justify a more aggressive, humane and generous funding formula to benefit the worlds poorest nations. As rightly quoted in his book Development as Freedom; Freedom is both constitutive of development and instrumental to it. Instrumental freedoms include political freedom, economic facilities, social opportunities, transparency, and security, which are all different but inter-connected. Economic needs are considered by some to be more important than political freedoms, but the opposition is, Sen argues, mostly illusory. He also reminds us that democracy, as well as being an end in itself, plays an instrumental role in giving people a voice and a constructive role in shaping values and norms. "Political rights, including freedom of expression and discussion, are not only pivotal in inducing social responses to economic needs, they are also central to the conceptualization of economic needs themselves." (Amartya 2001) Amartya Sen views the ultimate goal of development as maximising people’s freedom to lead the lives they wish within the context of society. Political freedom and civil rights have importance of their own. Their value to the society does not have to be indirectly established in terms of their contribution to economic growth or other such economic or social achievements. Politically unfree citizens are deficient in freedom even if they happen to enjoy a very high level of income. Freedoms can be of many different kinds. In Development as Freedom, he tried to make the task more manageable by classifying diverse freedoms into five different categories, namely: economic empowerment, political freedoms, social opportunities, protective security and transparency guarantees, There is nothing particularly sacrosanct about this classification, but it does cover the ground. Political freedoms and transparency guarantee particularly in the form

Monday, October 14, 2019

Health Care Spending Essay Example for Free

Health Care Spending Essay Healthcare is a very important sector in the countries around the world. The countries and the government always keep some money in their budget in relation to the health care activities in their countries. In the United States of America also, there are certain provisions in relation to the health care. The paper shall discuss about the health care spending in relation to United States of America. It shall discuss about the current level of health care expenditure in United States of America. There are shall be a lot of discussion in relation to the fact that whether the expenditure on health care in United States of America is appropriate or not. It shall also discuss about the manner in which the health care needs of the people in United States of America are paid by the government. In the end of the paper, there shall be a forecast in relation to the health care spending in United States of America. All the above said things shall be discussed in detail in the current paper. The government of United States of America has made a lot of provisions in relation to the expenditure of health care facilities in United States of America. In the United States of America, the health care spending has been increasing continuously (Hawe, 2008). There have been a lot of funds kept by the government of United States of America in its budget in relation to the health care services. In the year 1990, the expenditure made by the government of United States of America in relation to the health care spending was $714 million. Since then, the amount of expenditure on health care has increase to $2. 3 trillion. This is around 3 times of what it was in the year 1990. The government of United States of America is spending around 16% of its total gross domestic production on providing the health care facilities to the people. It is estimated that around $7600 are spent by the government of United States of America for each and every resident in the country. In this way, it can be said that the expenditure in relation to health care in United States of America is quite good and the country is taking adequate steps for making sure that adequate health care facilities are provided to the people in a proper and appropriate manner. The health care spending of the United States of America is the highest all around the world. There is no problem with the extent of money spend by the country towards the health care. Other countries around the world are also spending some money towards the health care but the expenditure made by the government of United States of America is the highest. Currently the expenditure incurred in United States of America towards is adequate and appropriate. It has to increase only with the increase in population. According to the per capita expenditure, the current expenditure in the country towards the healthcare is appropriate. When the country makes the budget in relation to the health care expenditure, then it has to take care that adequate expenditure is incurred on each and every activity related to health care. The government of United States of America should make sure that it spends appropriate expenditure on each and every area of the health care. The expenditure should be more on the critical areas and it should be reduced on the areas which are not very difficult to handle for the government. The government of United States of America should make sure that it increases the expenditure of the health insurance of those people which are not in a position to afford the costs for themselves (U. S. Health Care Costs, n. d. ). The government should also increase the expenditure in relation to the funds provided to the health care organizations for providing the benefits to the poor people in the United States of America. The government of United States of America should also increase the expenditure in relation to some specific and high risk diseases such as Cancer, Aids etc. If the expenditure shall be reduced in relation to the above said activities then, there is a possibility that the people in United States of America shall be benefitted to a very high extent. Other than the above areas, there are certain areas in which the government of United States of America should look to reduce the expenditure. The cost on some of the areas in the health care should not be reduced to the extent it hampers the health care services. If there is a requirement to reduce the health care costs then, these should be reduced only till the services are not affected in a negative manner. The areas in which unnecessary costs are incurred by the government should be recognized and the costs should be reduced in those areas. In the United States of America, there are adequate sources used for the purpose of financing the health care services in the country. In the country, the funding for the health care services is done together by the government and the non government agencies in the country. While preparing the budget, the government of United States of America keeps a percentage of funds in relation to providing the health care services to the people who are in need and also the people which are not able to have the health care insurance for themselves. Other than the government of United States of America, there are various other forms of associations which work for the purpose of providing the health care services to the people. They not only provide the health care services but also provide the financial for the insurance of the patients. There are few programs also in relation to the same. The programs include Healthcare Facilities Accreditation Program, Community Health Accreditation Program and various other programs. The health care finance in the United States of America are funded by the above said facilities and things. In the United States of America, the government and the non government associations share 50% of the expenditure each. In this way, there is a proper sharing the expenditure. For the last few years, the healthcare expenditure in United States of America has been increased considerably at an increasing rate. It is expected that the healthcare expenditure in United States of America shall increase in the same rate as it was increasing earlier (Scambler, 2008). In the year 2007, the health care expenditure in United States of America was $2. 2 trillion. This amount increased to $2. 3 trillion in the financial year 2008. In this way, there was a definite increase in the health care expenditure in the two years. It is expected that the health care expenditure will grow even more. In the year 2013, the healthcare expenditure is expected to reach the figure of $3 trillion and in the year 2017, it is expected that the health care expenditure shall reach the figure of $4. 3 trillion. In this way, it can be said that there is a forecast of increased expenditure on health care in the years to come. The chart below provides the forecast for health care in a proper manner. This chart is showing the healthcare expenditure in United States of America. The government of United States of America is spending a lot of money on the healthcare services in the country. With the kind of expenditure, the government of United States of America is spending on the health care facilities in the country, it can be said that the government is spending sufficient amount of money on the health care facilities.

Sunday, October 13, 2019

A1 Steak Sauce Case Study

A1 Steak Sauce Case Study Chef Brookes of England originally created A1 Steak Sauce in 1824. He was chef to King George IV of England with his partner Chef Henderson Brand. Legend has it the king was so delighted with the sauce that he declared it A1 and thus the name was born (Kerin Peterson, 2010). In 1830, Chef Brand stole the recipe from Chef Brookes and began commercial production under the Brand Co. label in 1831 (Wikipedia, 2011). Today, A1 Steak Sauce is owned and manufactured by Kraft Foods (Kerin Peterson). It is the leader in the steak sauce category with a 54 percent dollar share and 46 percent volume share (Kerin Peterson, 2010). It has high brand awareness and asserts, Nine out of ten steak houses serve A1 (Kerin Peterson, 2010). This case will provide a summary and analysis of A1 Steak Sauce with an emphasis on pricing strategies as well as an assessment of the companys strengths, weaknesses, opportunities, and threats. Problem Identification Summer holidays such as Memorial Day and Forth of July are essential for steak sauce brands because this is when a significant percentage of products are sold. Approximately 10 percent of A1 Steak Sauce volume is sold during each holiday week (Kein Peterson, 2010). During these holidays, advertising competition is intense because retailers support only one brand in a particular category during a promotional week (Kerin Peterson, 2010). Lawrys, a direct competitor to A1, is promoting a new steak sauce product beginning April 2003 (Kerin Peterson, 2010). They want to aggressively advertise the new product with Publix on Memorial Day (Kerin Peterson, 2010). Publix is the largest grocery store chain in the United States (Kerin Peterson, 2010). A1 usually advertises with Publix on Memorial Day because this results in a majority of product sale. If Lawrys is allowed to advertise with Publix, then A1 will not meet its 2003 fiscal profit target. Chuck Smith, senior brand manager for A1, scheduled a meeting with his business team to assess the situation and formulate a plan (Kerin Peterson, 2010). They will discuss marketing and pricing strategies in response to Lawrys new product introduction. A1 wants to retain position as market leader in the steak sauce category. Case Analysis Kraft Foods is the largest food company in the United States and the second largest food company in the world (Kerin Peterson, 2010). Kraft Foods has a portfolio of 67 major brands, each with over $100 million in annual sales (Kerin Peterson). Their portfolio includes categories such as coffee, frozen pizza, cheese, candy, cereal, mayonnaise, and barbecue sauce (Kerin Peterson, 2010). Kraft Foods direct competitors include Unilever, General Mills, PepsiCo, and Nestle (Kerin Peterson, 2010). Unilever is the largest consumer product company in the world, which owns and manufactures Lawrys (Kerin Peterson, 2010). Kraft Foods and Unilever aggressively compete in several food categories such as salad dressings, mayonnaise, and marinades (Kerin Peterson, 2010). Unilever has $50 billion in sales annually (Kerin Peterson, 2010). The company portfolio includes products such as Dove, Slim-Fast, Vaseline, Close-Up, Breyers, and Axe (Unilever, 2011). The companys financial goal is for 200 of their brands to have $1 billion in annual sales (Kerin Peterson, 2010). Although Unilevers revenue is $18,547 million more than Kraft Foods, their income after taxes is $957 million less than Kraft Foods (Kerin Peterson, 2010). Kraft Foods spends 15 percent of operating revenue on advertising (Kerin Peterson, 2010). A1 advertising focuses on television spots running throughout the year (Kerin Peterson, 2010). Customer promotions make up five percent of operating revenue (Kerin Peterson, 2010). In addition, A1 supports a partnership with beef producers (Kerin Peterson, 2010). Retail margins are 30 percent for all A1 flavors (Kerin Peterson, 2010). A1 has increased its price over the years and has a gross profit margin of 83 percent (Kerin Peterson, 2010). Ten percent of revenue goes towards in-store promotional efforts and trade promotions (Kerin Peterson, 2010). The retail price for A1 Steak Sauce is $4.99 for a 10-ounce bottle (Kerin Peterson, 2010). The A1 line includes a number of flavors, which are original, sweet tangy, bold spicy, thick hearty, and smoky mesquite (Kerin Peterson, 2010). The majority of sales are made of A1 original flavor (Kerin Peterson, 2010). The retail price for Lawrys Steak Sauce is $3.99 for an 11-ounce bottle (Kerin Peterson, 2010). However, Lawrys is not A1s biggest competitor. The retail price for A1s biggest competitor, Heinz 57, is $4.79 for a 10-ounce bottle but the product is different in taste and appearance (Appendix A). Heinz does not market directly against A1; instead, they advertise a multifaceted brand message (Kerin Peterson, 2010). Lawrys Steak Sauce will place enormous marketing weight to promote its new product (Kerin Peterson, 2010). The company will allocate $20 million on advertising during the summer months (Kerin Peterson, 2010). Although Lawrys shelf pricing is significantly lower than A1 and Heinz, loyalty in steak sauce brand is high with limited competition (Kerin Peterson, 2010). Identifying the Root Problem Components A1 Steak Sauce has several issues that will affect marketing and pricing strategies. The issues are brand awareness, pricing strategies, product promotions, financial allocation for advertising, and fiscal profit margins. First, A1 Steak Sauce is the best selling brand in the category. It is the original steak sauce in the industry, which is dominated by a few competitors. The company holds 54 percent of the steak sauce in dollars (Kerin Peterson, 2010). The remaining competitors make up 46 percent of steak sauce dollars divided between them. Introduction of Lawrys may reduce A1s percentage instead of the remaining competitors percentage. Second, Publix may let Lawrys advertise on Memorial Day. Lawrys will offer a two-for-$5 promotional price point (Kerin Peterson, 2010). If Lawrys enters into an alliance with Publix, then revenue of A1 Steak sauce will significantly decrease. A1 sells about 10 percent of volume on Memorial Day weekend (Kerin Peterson, 2010). Third, it is standard practice that manufacturers cover the cost of in-store price reductions in order for retailers to keep their margins constant on a percentage basis (Kerin Peterson, 2010). Price matching is an option but will significantly decrease profit margins. In addition, existing customers may hold out purchasing A1 until the price drops again. Evaluation of Alternatives A1 Steak Sauce has several alternatives to evaluate, which are categorized as offensive or defensive strategies. Offensive strategies include encirclement, flanking maneuver, or frontal assault. Defensive strategies include decreasing the incentive for attack or increasing structural barriers. In addition, the company can formulate a novel marketing concept in reply to Lawrys. First, encirclement may immerse Lawrys with product availability, strategic pricing, and variety of flavors. Second, a flanking maneuver will attack Lawrys weakest area and capitalize from the strategy. Third, a frontal assault will cause A1 to price match and copy the promotions of Lawrys. A risky maneuver is to decrease the incentive for attack. A1 Steak Sauce will considerably drop its prices, which will slash Lawrys prospects of future revenue. However, it will decrease A1s prospects of future revenue as well. Increasing structural barriers will retard Lawrys marketing and advertising strategies. A1 Steak Sauce can enter into formal agreements with distributers and suppliers or be involved in backward vertical integration. A1 will try to decrease costs by increasing scale economies. The company can introduce new products into the market, which will arrest entry by competitors. A1 Steak Sauce can negotiate ideal shelf placement and sustain a greater percentage of space in the steak sauce category. The company can procure end cap displays, specifically near the meat and beef aisles. In addition, the company can collaborate with major restaurant chains to place A1 on every table and include it in the ingredients list. Consumers who are indifferent to steak sauce brand may purchase based on price alone. Acquiring new consumers will be financially advantageous because of loyalty to their brand. A1 Steak Sauce can offer samples of steak sauce in supermarket kiosks. Capturing the palate of new consumers through samples can result in longitudinal sales. SWOT Analysis (S)trengths A1 Steak Sauces high quality and brand awareness distinguishes it from the competition, which is limited to Heinz 57, Lawrys, and various private label brands. The company enjoys the largest percentage of market share in the steak sauce industry. A1 holds the title of being the original steak sauce in the industry. Consumers highly associate A1 with barbeque foods such as steak. Nine out of ten steak houses serve A1 (Kerin Peterson, 2010). (W)eaknesses A1 Steak Sauce is strongly associated with steak and not other meats. This makes brand extension difficult. Past efforts in brand extension were unsuccessful. A1 is used during meals that include hamburger and steak, which is infrequent. Combined with a small serving size, a bottle of A1 will last a considerable amount of time. (O)pportunities A1 Steak Sauce can strategically market and advertise during television cooking programs. There are dozens of cooking shows in addition to a television network. Forming partnerships with television shows will be paramount in successful brand awareness. A1 is available worldwide. The company can market and advertise in other countries and languages. This will guarantee brand awareness at an international level. (T)hreats A1 Steak Sauces most immediate threat is the introduction of Lawrys. A1 does not want to be runner-up on Memorial Day advertising. Lawrys offers an 11-ounce bottle of steak sauce for $3.99 compared to A1s 10-ounce bottle for $4.99. If beef prices continue to rise, consumers will be price-conscious on related condiments. Recommendation A1 Steak Sauce has a competitive advantage due to large profit margins, brand awareness, and availability at retail stores and restaurants. The large profit margin allows A1 to adjust their pricing strategies during the summer holidays. However, price matching can be sabotaging because existing consumers may hold out to purchase until the prices drop. Effective pricing strategies are essential for attracting new consumers to the A1 Steak Sauce brand. The company should advertise to new consumers because these individuals are more likely to purchase other brands. Offering a bundled package with meats will keep profit margins high and add to the appeal of a premier product. A core competency is A1s ability to have a recognized and distinguished brand position. Existing consumers are not likely to switch brands on one of the biggest grilling days of the year. Existing consumers enjoy the flavor of A1 and, therefore, will be skeptical experimenting with other brands. New consumers may purchase a steak sauce brand based solely on the lowest price. Capturing the palate of new consumers will be possible by offering samples of A1 Steak Sauce prior to the summer holidays. A1 has strong sustained relationships with retail stores and restaurants. This gives A1 priority in advertising during the summer holidays. In addition, if Lawrys advertises on Memorial Day but does not have expected sales, then retail stores will lose revenue as well. A1 Steak Sauce is the leading brand in the industry. The company can price it higher than its competitors due to its high quality and brand awareness. Decreasing the price will reduce the perception of quality, which is paramount to the brand.